Business Development Manager, Advertising

At Expedia Group, we help travelers explore the world, one journey at a time. As a global travel company powered by passionate people, trusted partnerships, and leading technology, we connect travelers, partners, and advertisers through our consumer brands, B2B network, and travel advertising business.

Here, you'll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy. Our five Behaviors-Traveler First, Think Big, Operate with Excellence, Ownership Mindset, and Succeed Together-help foster a supportive environment where people can grow their careers and have the flexibility, benefits, and support to do their best work. Join us and build for travelers everywhere.

Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.

 

Why Join Us?

To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.

 

We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.

 

Business Development Manager, Lodging Advertising Sales (Tokyo) 
 
Introduction to team 

Expedia Group Advertising (EGA) is dedicated to building creative media partnerships for travel advertisers enabling them to use Expedia Group network of leading travel brands and global sites. We have revolutionized the way brands reach and connect with online travel consumers, emerging as a leader in online advertising sales among travel and e-commerce brands. With a growing product portfolio offering a multitude of advertising and sponsorship opportunities, our EGA team at Expedia Group has built a viable marketing platform for advertising partners to reach the 131 million worldwide monthly unique visitors that visit Expedia Group sites. 

Are you someone who is interested in driving a fast-growing, travel media business? Do you love to harness the power of e-commerce to help partners efficiently meet their goals and optimize their results? We are looking for a Business Development Manager for our Lodging Advertising Sales business. 

 
Your primary responsibility is to drive new account acquisition, launching and monitoring performance of new campaigns. You will also have revenue and management responsibility for a portfolio of existing online advertiser accounts. You will develop market specific strategies to reach a quarterly revenue target while producing industry leading results for your partners. You will uncover and implement revenue growth initiatives and deliver measurable value to the accounts you lead. 

 
In this role, you will: 

• Build and maintain a prospect pipeline to support quarterly revenue targets. 

• Engage Japanese hotel chains and independent properties to understand their business needs, goals, and marketing priorities. 

• Develop territory- and market-level sales strategies to grow the EGA lodging advertising sales business in Japan 

• Create and present effective advertising proposals to clients and senior stakeholders. 

• Launch, monitor, and optimize campaigns in partnership with internal and external teams. 

• Analyze performance data and market trends to identify high-return opportunities and provide forward-looking recommendations. 

• Develop trusted, long-term relationships with enterprise and independent lodging advertisers. 

• Identify and implement revenue-growth initiatives that improve partner outcomes. 

• Deliver continued growth in revenue contribution through a consultative, partner-first sales approach. 

• Consistently meet or exceed quarterly revenue goals established by sales leadership. 

• Collaborate with media sellers and client-facing teams across Expedia Group to deliver strong results for partners and the business. 

Experience and Qualifications 

Required 

• Bachelor’s degree in Media Sales, Travel industry, or related field; or Equivalent related professional experience. 

• 4+ years of sales or business development experience in media, digital advertising, travel, hospitality, or a related industry. 

• Native level proficiency in Japanese  

• Professional fluency in English  

• Proven experience meeting or exceeding revenue targets. 

• Experience presenting proposals and influencing senior stakeholders. 

• Experience providing consultative sales support and developing long-term client relationships. 

• Demonstrated ability to collaborate effectively with peers, managers, and client-facing teams. 

• Experience using performance data and analytics to inform recommendations and sales strategies. 

Preferred 

• Existing relationships with Japanese hotel chains, hospitality groups, or independent properties. 

• Familiarity with online travel marketplaces, lodging distribution, or e-commerce advertising. 

 

Accommodation requests

Expedia Group is committed to providing an inclusive and accessible recruiting experience. If you need an accommodation or adjustment due to a disability during the application or recruiting process, please submit a request at https://expedia.service-now.com/askeg?id=job_accommodation.

About Expedia Group

Expedia Group includes three flagship consumer brands - Expedia, Hotels.com, and Vrbo - along with a leading B2B travel business and travel advertising offerings. Across our brands and business, we help travelers explore the world with confidence and ease.

Important notice

Employment opportunities and job offers at Expedia Group will always come from Expedia Group's Talent Acquisition and hiring teams. Never share sensitive personal information unless you are confident of the recipient. Expedia Group does not extend job offers via email or messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official place to find and apply for roles is https://careers.expediagroup.com/jobs/.

Equal Opportunity

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.