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Разрабатывать и реализовывать маркетинговый план дилерского центра.
Планировать и проводить рекламные кампании онлайн и офлайн.
Вести страницы автосалона в социальных сетях и контролировать качество публикуемого контента.
Организовывать фото- и видеосъемки автомобилей, акций и мероприятий.
Работать с подрядчиками (типографии, рекламные агентства, дизайнеры и др.).
Контролировать соблюдение фирменного стиля бренда.
Анализировать эффективность рекламных кампаний и готовить отчеты.
Изучать рынок, деятельность конкурентов и потребительский спрос.
Участвовать в организации презентаций, тест-драйвов, выставок, дней открытых дверей и других мероприятий.
Контролировать наличие и актуальность рекламных материалов в автосалоне.

Требования:

Высшее или среднее специальное образование (маркетинг, реклама, менеджмент или смежные направления).
Опыт работы в сфере маркетинга приветствуется.
Знание инструментов интернет-маркетинга, SMM и рекламных платформ.
Уверенное владение Microsoft Office, Excel, PowerPoint.
Навыки аналитики, коммуникабельность, инициативность и ответственность.

Условия:

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