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КАРО.Арт — спецпроект сети «КАРО», показывающий авторское кино, фестивали, спектакли и оперу с обсуждениями от критиков.

Задачи

Планировать рекламные кампании и маркетинговые механики для кинопроектов
Разрабатывать медиапланы, прогнозировать охваты и анализировать эффективность кампаний
Управлять рекламными бюджетами и распределять их по каналам продвижения
Взаимодействовать с партнерами, правообладателями и киносетями по вопросам маркетинга
Готовить пресс-релизы, анонсы, email-рассылки и маркетинговые материалы
Организовывать пресс-показы и работать со СМИ
Искать и координировать сотрудничество с блогерами и инфлюенсерами
Подготавливать тексты для рекламных и промоматериалов фильмов

Требования

Опыт работы в маркетинге, PR или бренд-менеджменте в киноиндустрии
Высшее профильное образование
Уверенное владение ПК и офисными программами
Английский язык на уровне Intermediate и выше
Опыт подготовки пресс-релизов, статей и других маркетинговых материалов
Навыки выстраивания долгосрочных партнерских отношений и эффективной коммуникации

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