We’re looking for a PR Manager to build and own global PR at TrafficStars. This isn’t about distributing press releases. We need someone who knows how to create visibility, shape perception, and turn PR into a growth channel. You’ll define how TrafficStars shows up in the market - what we say, where we appear, and how we become part of the industry conversation. The role reports directly to the CMO and has a direct impact on brand positioning and inbound demand.
What You’ll Own:
- Build and execute PR strategy from the ground up
- Grow TrafficStars’ presence in key industry media
- Secure features, interviews, expert commentary, and thought leadership
- Build long-term relationships with journalists and editors
- Shape narratives and positioning across global markets
- Drive PR content: articles, insights, reports, and opinions
- Connect PR to traffic, inbound leads, and client acquisition
- Track share of voice, media reach, traffic impact, and inbound quality
- Work closely with Marketing and Sales to support pipeline growth
- Manage PR agencies and external partners with a focus on ROI
- Adapt messaging for North American and Asian markets
What We Expect
- 5+ years in PR / Communications
- Experience in AdTech, MarTech, Affiliate Marketing, or Digital Advertising
- Proven ability to secure relevant industry media coverage
- Experience working with global markets
- Strong media instincts, writing, and storytelling skills
- Strategic thinking combined with a hands-on approach
- Understanding of how PR impacts traffic, brand, and business growth
Strong Plus:
- Existing relationships with industry media
- Performance marketing or ad exchange experience
- Understanding of B2B lead generation
This Role Is for You If:
- You want to build something, not maintain it
- You care about impact, not just activity
- You’re comfortable with ownership and visibility
- You want your work to directly influence company growth
What We Offer:
- Fully official employment & competitive salary above market
- Laptop of your choice, Mac or PC
- Medical insurance & mobile communication
- Free lunches, beverages, fresh fruit & snacks
- Free English course
- Fitness benefit program
- 50% compensation for schools and kindergarten
🚀 Ready to take ownership of global PR at TrafficStars? Join us!
