Senior Mobile Marketing Manager

ToYou is a leading online Saudi food ordering and delivery super-app with one of the largest and most comprehensive networks of merchants across the Kingdom of Saudi Arabia. We seek to deliver all necessities across the Kingdom, whether they be from restaurants, supermarkets, pharmacies, or more.

At ToYou we aim to provide all our customers with a great experience by connecting them with thousands of merchants across Saudi Arabia, and we take great pride in our diverse team which represents different backgrounds, experiences, and visions. We truly value them and count them as a key factor to our success. So, if you are interested in joining a team full of intelligence, ambition, and great talent, ToYou is the right place for you.

We are now looking for a Senior Mobile Marketing Manager to join our team.

Remote Work | Initial Contract: 6 Months with Potential for Extension

Role Responsibilities:

• Attracting users in Saudi Arabia across all available digital channels
• Understanding the effectiveness of digital channels and ad formats
• Knowledge of mobile tracking and measuring mobile ad performance
• Identifying growth opportunities in traffic and managing the process of hypothesis testing
• Responsibility for the entire user acquisition funnel
• Close collaboration with analysts and developers, with the ability to assign tasks based on a deep understanding of internal operations
• Effective management of multi-million-dollar budgets
• Productive collaboration with the creative and brand teams
• Competitor analysis, trend tracking, and staying informed on the latest updates in paid traffic

Requirements:

• Ability to take responsibility for results
• Deep knowledge of traffic acquisition channels for mobile applications
• Hands-on ability to set up effective advertising campaigns
• Strong understanding of unit economics and key business metrics
• Skill in setting priorities effectively in a multitasking environment
• Thorough understanding of mobile app analytics systems (AppsFlyer, Firebase, Adjust, etc.)

What we offer:

• Competitive Salary
• Remote work from your preferred location
• Discounted Language Courses 
• International Team

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Interested applicants are required to submit their CV in English. 

All applications will be treated in strict confidence.