Challenges that await you:
- Develop and execute strategic Google Ads campaigns across various platforms including classical search, PMAX, and UAC
- Optimize campaigns regularly to improve performance metrics such as CAC
- Conduct keyword research, ad copywriting, and A/B testing to maximize campaign effectiveness
- Monitor and analyze campaign performance using Google Analytics and other relevant tools to identify opportunities for improvement
- Collaborate with cross-functional teams including design, data analytics and SEO to leverage synergies for sustained, profitable growth
- Stay up-to-date with industry trends, Google algorithm updates, and best practices to ensure compliance and maximize results
- Provide insights and recommendations based on data analysis to improve overall digital marketing strategies
- Continuously optimize landing pages and ad creatives to improve user experience and drive conversions
- Take ownership of budgets, pacing, and forecasting to ensure efficient allocation of resources
What makes you a great fit:
- Mastery of classical search, PMAX, and UAC within Google Ads platform
- Proven track record of successfully managing and optimizing Google Ads campaigns
- Deep understanding of the Google Official Manual
- Experience managing SEO/SEM synergies for sustained, profitable growth
- Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions
- Results-driven mindset with a focus on both business metrics and acquisition optimization
Our ways of working:
- Innovative Spirit: A commitment to creativity and groundbreaking solutions
- Honest Feedback: valuing open, transparent communication
- Supportive Team: a strong, collaborative community
- Celebrating Achievements: recognizing our wins together
- High-Tech Environment: a team full of smart and revolutionary people who date to challenge the status quo of incumbent finances
We are seeking a highly skilled and motivated person to join our dynamic digital acquisition team.
As a Google Ads Specialist, you will be responsible for managing and optimizing our Google Ads campaigns to drive quality traffic and conversions for our products/services.
Our benefits:
- Relocation support to Cyprus with full visa & permit support to the employee and family
- Flexible work from one of our offices or remote
- Healthcare Coverage
- Education Budget: Language lessons, professional training and certifications
- Wellness Budget: Mental health and fitness activity reimbursements
- Vacation policy: 20 days of annual leave and paid sick leave
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