8b:I[124880,["$3","$49","$6","$4a","$4b","$4c","$4d","$4e","$4f","$50","$b","$51","$52","$7","$9","$53","$d","$e","$11","$a","$54","$55","$f","$56","$57","$58","$59","$5a","$5b","$5c","$5d","$5e","$5f","$60","$61","$62","$63","$c","$64","$65","$66"],"CompanyBackLink"] 8c:"CompanyFavoriteButton" 8d:I[145917,["$3","$49","$6","$4a","$4b","$4c","$4d","$4e","$4f","$50","$b","$51","$52","$7","$9","$53","$d","$e","$11","$a","$54","$55","$f","$56","$57","$58","$59","$5a","$5b","$5c","$5d","$5e","$5f","$60","$61","$62","$63","$c","$64","$65","$66"],"$8c"] 8e:"CompanyVacancyTabs" 8f:I[244710,["$3","$49","$6","$4a","$4b","$4c","$4d","$4e","$4f","$50","$b","$51","$52","$7","$9","$53","$d","$e","$11","$a","$54","$55","$f","$56","$57","$58","$59","$5a","$5b","$5c","$5d","$5e","$5f","$60","$61","$62","$63","$c","$64","$65","$66"],"$8e"] 90:T1c02,

We are looking for an ambitious, commercially minded search engine marketer to join our digital marketing agency as an SEO Strategist.

SALARY: £29,800

See our: Impression's Benefits Booklet to find out more

The Role:

Within our organic search department, this role takes full ownership of organic search strategies across a diverse client portfolio - translating complex search challenges into commercial opportunities, driving organic growth, and delivering tangible ROI.

The SEO Strategist leads the strategic direction for their accounts, collaborating with specialist delivery teams to ensure high-impact execution.

Client Ownership & Strategy Delivery

Channel Ownership: Formulate, prioritise, and drive organic search roadmaps tailored to each client's specific commercial objectives and technical constraints.
Performance Reporting: Lead monthly reviews and quarterly Strategic Planning Meetings (SPMs), providing clear narrative reporting on performance trends, activity completion, and ROI.
Quality Assurance (QA): Review and sign off on account deliverables produced by supporting Analysts and Executives before client submission.
Account Health & Risk Mitigation: Collaborate closely with Client Performance teams to track account health, diagnose performance dips early, and propose proactive solutions.
Pitch & New Business Support: Partner with the commercial team on prospective client audits, pitch decks, and proposals.

Mentorship & Agency Contribution

Team Guidance: Support junior team members' progression through clear task briefing, effective Q&A and clear, continuous feedback.
Knowledge Sharing: Act as a strategic sounding board across the department, sharing search insights, testing new methodologies, and contributing to internal best practice.
Agency Profile: Contribute to Impression’s thought leadership and marketing efforts, including case studies, white papers, and industry commentary.

About You:

We are looking for someone with deep strategic SEO knowledge, a proven track record of successful campaign execution across varied verticals, and excellent stakeholder management skills.

While we typically look for at least 3+ years of dedicated SEO experience, appointment is based on capability, strategic vision, and demonstrated impact.

Key competencies we look for

Account & Strategy Ownership: Proven experience building and executing organic search strategies across diverse verticals, owning the channel and delivering measurable performance gains.
Commercial Acumen & ROI: Strong ability to connect organic search KPIs to broader commercial outcomes, using data and reporting to demonstrate clear business value.
Stakeholder Management: Clear, credible communication with senior client stakeholders - distilling complex technical or strategic concepts into actionable insights across calls, meetings, and written updates.
Cross-Channel Collaboration: A clear understanding of where Organic Search fits into the wider digital mix, collaborating effectively with disciplines such as Digital PR, Content, and Paid Media.
Task Delegation & Quality Assurance: Experience scoping clear briefs for supporting team members (Executives and Analysts), providing constructive feedback, and reviewing outputs to protect delivery standards.
Vertical Experience: Hands-on experience across both lead-generation and e-commerce businesses within a fast-paced agency environment is strongly preferred.

Please note, this role is a hybrid role, in line with our flexible working policy. We look to hire candidates who are no more than a 90 minute journey away from our office locations to ensure your personal time is protected and that you're able to travel into the office when necessary.

Diversity, Equity & Inclusion
We're listening, and we're learning...

We’re committed to embracing diversity and promoting equal opportunities, both within our teams and through the services we provide. But we know we still have work to do. Improving fairness – in our agency and our industry – is something we’re passionate about, and we’re committed to having the conversations, making the changes and helping other businesses to do the same.

We pledge to promote equal opportunities and, as per the Equality Act 2010, will not tolerate discrimination on the grounds of: gender, gender identity, marital status, sexual orientation, race, colour, nationality, religion, age, disability, caring responsibilities or beliefs. We’ll also make every effort to represent different genders, ethnicities, socio-economic backgrounds and sexualities at the events, panels and discussions we run.

Agencies

Strictly no recruitment agencies.

Impression was recently ranked fourth in the UK's Best Workplaces™ for Wellbeing (medium-sized companies), and we continuously strive to ensure the best possible work-life balance for our team.

As a successful candidate, you will be given a clear progression path. We want rising talent to grow with us, and you'll have ample opportunity to progress to the next level.

We are also very proud to have been listed on the “Flexa 100” Most Flexible Companies to work for and to be officially recognised as a Great Place to Work®. We offer many benefits, including a 4.5-day working week, flexible hybrid working options, and enhanced leave, to name a few.

91:T2212,

This role is an opportunity to elevate your focus, blending your hands-on technical expertise with the autonomy to design and own the overarching strategic vision for your accounts.

SALARY: £29,800

See our: Impression's Benefits Booklet to find out more

This is a dynamic, dual-discipline role spanning both Paid Search and Paid Social. While your day-to-day focus will naturally flex depending on specific client needs, our goal is to align you with integrated accounts that run both channels, empowering you to build cohesive, cross-platform strategies from the ground up.

At Impression, we will trust you with real accountability. We want you to treat your accounts as your own business - ensuring budgets are perfectly paced, proactively spotting challenges before they become problems, and bringing fresh, strategic solutions to the table.

Crucially, we want you to be relentlessly curious. We don't just want you to keep things running smoothly; we expect you to challenge the status quo and push boundaries. Whether you are experimenting with a bold new campaign methodology or suggesting a smarter internal process for the team, we want you to innovate. You will have the full backing of our senior team to help you test, learn, and transform your best ideas into reality.

As you grow, master this level, and continue to challenge best practices, we will actively support your progression into leading highly complex Tier 1 accounts alongside our Senior Strategists.

The Role:

Account Leadership & Accountability

The Channel Owner: You will take pride in “owning” your accounts, developing the end-to-end service strategy and roadmap. You will define and own the primary KPIs, ensuring all activity is directly impactful to the client’s most important commercial goals.
Budget Mastery & Pacing: You will confidently manage large and complex budgets. We rely on you to proactively pace spend throughout the month, making agile adjustments to maximise ROI and provide accurate budget and revenue forecasts to your clients.
Proactive Problem Solving: You are the eyes and ears of your accounts. You will adapt your strategic roadmap in response to new challenges or opportunities, confidently communicating the rationale for these shifts to the client.

The Craft: Execution, Measurement & Experimentation

Testing & Innovation: You won't just follow the playbook; you will actively question it. You will design rigorous experiments, challenge legacy industry norms, and push the boundaries of what's possible on the platforms, seeking senior support to bring your boldest ideas to life.
Advanced Measurement: You will deepen your understanding of tracking, advising clients on the most appropriate attribution models for their business and designing rigorous experiments to measure the true incremental impact of your campaigns.
Performance Forecasting: You will draw up focused, channel-specific forecasts and confidently set hypotheses for short-term performance improvements.

Communication, Delegation & Teamwork

Process Innovation: Your curiosity shouldn't stop at client work. We want you to actively challenge our internal ways of working, proactively testing and suggesting improvements to our processes, tools, and daily operations to make the entire department better.
Commercial Translation: You will transform your platform insights into concrete strategic recommendations, presenting them persuasively and approaching your explanations from a position of deep industry understanding.
Delegation: You will hone your leadership skills by effectively delegating executional tasks to our talented Executives and Analysts. You will review their work, provide constructive feedback, and ensure nothing falls through the cracks.
Managing Upwards: You are an exceptional communicator. You know exactly when to handle things independently and when to loop in your Senior Strategist to help validate a forecast, navigate a complex roadblock, or greenlight a new experiment.

What we're looking for:

Relentlessly Curious: You are never satisfied with "how it's always been done." You have a natural hunger to test, learn, challenge best practices, and innovate across both client strategy and agency operations.
Highly Accountable: You take pride in your work and feel a strong sense of ownership over the results you produce. If something goes wrong, you are the first to flag it and suggest a fix.
A Strategic Thinker: You are ready to move beyond simply "doing the tasks." You want to define the strategy, set the KPIs, and prove your value through incrementality and smart budget management.
A Proactive Communicator: You are clear, transparent, and confident in your communication, whether you are briefing a junior team member, updating a senior leader, or explaining a complex attribution model to a client.
Detail-Oriented: You have a sharp eye for detail, ensuring that the foundational elements of your accounts (feeds, tracking, pacing) are always watertight.

Diversity, Equity & Inclusion
We're listening, and we're learning...

Agencies

Strictly no recruitment agencies.

Impression was recently ranked fourth in the UK's Best Workplaces™ for Wellbeing (medium-sized companies), and we continuously strive to ensure the best possible work-life balance for our team.

As a successful candidate, you will be given a clear progression path. We want rising talent to grow with us, and you'll have ample opportunity to progress to the next level.

92:T216f,

This role is an opportunity to elevate your focus, blending your hands-on technical expertise with the autonomy to design and own the overarching strategic vision for your accounts.

SALARY: £29,800

See our: Impression's Benefits Booklet to find out more

As you grow, master this level, and continue to challenge best practices, we will actively support your progression into leading highly complex Tier 1 accounts alongside our Senior Strategists.

The Role:

Account Leadership & Accountability

The Channel Owner: You will take pride in “owning” your accounts, developing the end-to-end service strategy and roadmap. You will define and own the primary KPIs, ensuring all activity is directly impactful to the client’s most important commercial goals.
Budget Mastery & Pacing: You will confidently manage large and complex budgets. We rely on you to proactively pace spend throughout the month, making agile adjustments to maximise ROI and provide accurate budget and revenue forecasts to your clients.
Proactive Problem Solving: You are the eyes and ears of your accounts. You will adapt your strategic roadmap in response to new challenges or opportunities, confidently communicating the rationale for these shifts to the client.

The Craft: Execution, Measurement & Experimentation

Testing & Innovation: You won't just follow the playbook; you will actively question it. You will design rigorous experiments, challenge legacy industry norms, and push the boundaries of what's possible on the platforms, seeking senior support to bring your boldest ideas to life.
Feed & Shopping Excellence: You will take the lead on product feeds, analysing, setting up, and triaging feed challenges to drastically improve results across PMax and Shopping campaigns.
Advanced Measurement: You will deepen your understanding of tracking, advising clients on the most appropriate attribution models for their business and designing rigorous experiments to measure the true incremental impact of your campaigns.
Performance Forecasting: You will draw up focused, channel-specific forecasts and confidently set hypotheses for short-term performance improvements.

Communication, Delegation & Teamwork

Process Innovation: Your curiosity shouldn't stop at client work. We want you to actively challenge our internal ways of working, proactively testing and suggesting improvements to our processes, tools, and daily operations to make the entire department better.
Commercial Translation: You will transform your platform insights into concrete strategic recommendations, presenting them persuasively and approaching your explanations from a position of deep industry understanding.
Delegation: You will hone your leadership skills by effectively delegating executional tasks to our talented Executives and Analysts. You will review their work, provide constructive feedback, and ensure nothing falls through the cracks.
Managing Upwards: You are an exceptional communicator. You know exactly when to handle things independently and when to loop in your Senior Strategist to help validate a forecast, navigate a complex roadblock, or greenlight a new experiment.

What we're looking for:

Relentlessly Curious: You are never satisfied with "how it's always been done." You have a natural hunger to test, learn, challenge best practices, and innovate across both client strategy and agency operations.
Highly Accountable: You take pride in your work and feel a strong sense of ownership over the results you produce. If something goes wrong, you are the first to flag it and suggest a fix.
A Strategic Thinker: You are ready to move beyond simply "doing the tasks." You want to define the strategy, set the KPIs, and prove your value through incrementality and smart budget management.
A Proactive Communicator: You are clear, transparent, and confident in your communication, whether you are briefing a junior team member, updating a senior leader, or explaining a complex attribution model to a client.
Detail-Oriented: You have a sharp eye for detail, ensuring that the foundational elements of your accounts (feeds, tracking, pacing) are always watertight.

Diversity, Equity & Inclusion
We're listening, and we're learning...

Agencies

Strictly no recruitment agencies.

Impression was recently ranked fourth in the UK's Best Workplaces™ for Wellbeing (medium-sized companies), and we continuously strive to ensure the best possible work-life balance for our team.

As a successful candidate, you will be given a clear progression path. We want rising talent to grow with us, and you'll have ample opportunity to progress to the next level.

93:T1697,

Do you have experience in email marketing and marketing automation and want to make a serious impact? Are you a self-starter who has a track record in delivering value to clients? A dab hand at data manipulation and have an eye for design detail?

If so, this role might be a great fit for you.

SALARY: £37,900

See our: Impression's Benefits Booklet to find out more

The Role:

We're looking for a Marketing Automation Specialist to join Impression. The role will work in our Digital Experience team alongside CRO strategists, UX designers, behavioural researchers and product analytics specialists - closely supported by our Technology and Marketing Analytics teams to introduce and deliver impactful acquisition, retention and loyalty campaigns across a range of our clients.

Responsibilities:

As a Marketing Automation Specialist at Impression, you will:

Lead on client accounts to help them implement winning CRM strategies.
To take part in pitches for CRM opportunities.
Create and execute email, RCS/SMS and push marketing campaigns in-platform to engage and retain customers.
Collaborate with our clients and our design and development colleagues to develop compelling copy and eye-catching creative for campaigns.
Collaborate with clients and design and development colleagues to support the launch of website/app personalisation experiences.
Brief technical website/data changes to our technology specialists and client development teams/partners to increase data capture and reporting.
Solid data processing skills and robust understanding of how to deliver insights with clairty and impact.
Monitor and analyse campaign and test performance to improve channel ROI.
Segment customer databases based on custom attributes and event data to personalise campaigns and improve email relevancy.
Management of client CDP platforms
Produce and monitor channel performance reporting, frequently reporting back to clients on their investments
To grow and gain understanding of the latest behavioural science principles and then implement these int campaigns.
Conduct experiments across email and websites to help clients increase CVO.
To lead and contribute to CRM Marketing initiatives, including content generation.
Support the agency's DX Team growth by helping gather resources for pitching.

Requirements:

To be considered for the Senior CRM Specialist role at Impression, you will need to:

Demonstrate capabilities in Email Marketing/CRM/Marketing Automation for at least 3 years.
Have experience in a leading marketing automation tool and demonstrate your ability to learn new technologies
Have commercial experience (ideally agency-side but in-house, brand-side or research also welcomed)
Demonstrate excellent stakeholder management skills
Be a team leader,, capable of building relationships across teams at all levels
Have demonstrable experience managing multiple, sometimes conflicting, deadlines

Responsibilities

To be considered, you will need to demonstrate:

Team working & collaboration
Planning & organising
Communication
Proactivity
Required technical skills

Flexible working at Impression without losing team connections
We love the focus of deep work at home, but we value team connections just as much. That’s why we practice a hybrid model with a minimum of one purposeful Pulse Day in the office per week to catch up and collaborate. To maximise our time together, the CRM team head into the office on Wednesdays.

If you wish to be added to our talent pipeline for this role, please submit your application. A member of our talent team will review your application and contact you shortly.

Please note, this role is a hybrid role, in line with our flexible working policy. We look to hire candidates who are no more than a 90 minute journey away from our office locations to ensure your personal time is protected and that you're able to travel into the office when necessary.

Not ticking all the boxes?

Don't worry, here at Impression we promote a culture of learning and development so we'll help you out! There is research to suggest that women and people of colour are less likely to apply for roles in which they don’t meet 100% of the requirements, but at Impression we want to ensure everyone is encouraged to apply with us. Equity, diversity and inclusion are integral to Impression’s recruitment process, and we are committed to ensuring your experience with us is equal, fair and non-discriminatory.

94:T1d19,

This pivotal role sits within our SEO department and is directly responsible for supporting and owning the technical SEO strategy and execution across a portfolio of complex, high-value client retainers.

SALARY: £37,900 - £46,600 DOE (plus £6k London weighting if located within Greater London)

See our: Impression's Benefits Booklet to find out more

This is an exciting opportunity to make your mark by working with one of the largest and most successful independent search agencies in the UK, driving tangible commercial impact for leading brands while working alongside like-minded search specialists in our award-winning agency culture.

Responsibilities:

Technical Strategy Ownership: Own and support technical strategy across complex, high-value client retainers—leading site health, crawling, indexing, rendering, site migrations, and performance optimisation as part of an integrated account team.
New Business & Pitching: Own the technical SEO evaluation for prospective clients during the new business phase, identifying search opportunities and confidently presenting technical strategies within pitch presentations.
Mentorship & Team Upskilling: Act as a technical mentor for junior team members (Executives, Analysts, and Strategists), leading internal training sessions and helping upskill the wider department on technical SEO best practices.
Process, Tooling & Agentic Solutions: Collaborate closely with our Head of SEO on key strategic projects, process improvements, agency tooling, and the exploration and implementation of agentic AI solutions to automate and enhance technical SEO workflows.
Integrated Account Collaboration: Work as part of a multi-channel team on large, integrated accounts, effectively communicating technical requirements and priorities to client developers and marketing managers.
Thought Leadership: Share knowledge internally and externally by developing learning materials and contributing to agency marketing initiatives such as blogs and whitepapers.

Requirements and Candidate Profile:

Candidates must have:

Technical SEO Expertise: In-depth understanding of technical SEO across all facets, including crawling, indexing, rendering, Core Web Vitals, site architecture, and code-level optimisation.
Site Migrations Leadership: Leading end-to-end site migrations from a technical SEO perspective—from pre-migration scoping, auditing, and redirect mapping through to launch execution and post-migration performance monitoring.
Commercial & Pitching Experience: Proven experience evaluating technical SEO opportunities for prospective clients and contributing to new-business pitch decks and presentations.
Mentorship & Coaching Skills: A strong desire and proven ability to coach, mentor, and upskill junior colleagues in technical SEO principles.
Stakeholder Communication: Excellent teamwork and communication skills, with a proven track record of translating complex technical recommendations into clear, actionable briefs for developers and marketing managers.
Departmental Collaboration: Experience working alongside departmental leaders (such as the Head of SEO) on internal initiatives, tooling, or workflow enhancements.
Demonstrable experience working on complex or higher-value businesses/accounts across national or international markets.

Who Are You?

Given the senior technical nature of this role, we are looking for candidates who can demonstrate deep technical expertise, effective communication skills, and a proven ability to translate complex technical priorities to key stakeholders such as development teams, digital marketing managers, and channel teams.

You should be comfortable playing a pivotal role in commercial opportunities—owning technical SEO evaluations during new business pitches—as well as acting as a mentor to inspire and upskill junior members of the team. Additionally, you should be forward-thinking and eager to embrace emerging technologies, helping to evaluate and integrate AI and agentic workflows into our technical SEO deliverable processes.

While we typically expect around 4+ years of experience in an SEO-specific role, we will choose successful candidates based on their technical grounding, strategic vision, and proven track record of results.

We're listening, and we're learning.

Agencies

Strictly no recruitment agencies.

Impression was recently ranked fourth in the UK's Best Workplaces™ for Wellbeing (medium-sized companies), and we continuously strive to ensure the best possible work-life balance for our team.

As a successful candidate, you will be given a clear progression path. We want rising talent to grow with us, and you'll have ample opportunity to progress to the next level.

95:T14c5,

Impression Digital is looking for an Account Director to join our Client Performance Team. If you're someone who has an understanding of full-funnel marketing, a knowledge of media and media strategy and the ability to build transformative partnerships with clients - then we want you.

SALARY: £50,900 (plus £6k for those living in the Greater London area)

See our: Impression's Benefits Booklet to find out more

The Role:

You will form part of the leadership structure of our Client Teams, tasked with delivery against commercial objectives and leading strategic thinking and innovation for your clients.

You will support the Client Partners for some of Impression’s largest and most complex accounts. You will drive our client’s business growth through gaining a deep understanding of their business needs and work in partnership with the delivery teams to ensure their KPIs are met.

What we're looking for:

Full funnel marketing knowledge a must
Hands-on experience analysing data and spotting opportunities in a range of platforms, including:
GA4 (essential)
Google Search Console (essential)
Google Ads
Google CM360 and DV360
Exceptional interpersonal skills in order to quickly build solid relationships with clients and internal teams.
A positive and creative thinker, with a passion for all things digital.
Ability to lead and inspire others, internally and externally.
Exceptional attention to detail and pride in any work produced.
Open, honest and direct, is comfortable in giving and receiving constructive feedback
Lives and breathes Impression values.
Ability to work in a fast-paced, dynamic environment on multiple priorities simultaneously, prioritising and coping well under pressure and with competing demands.
A desire to learn new skills.
Ability to think and act independently as well as collaboratively.
Staying calm under pressure and demonstrating empathy and understanding to help clients who may be frustrated.
Adopts a range of influencing and negotiation styles to deal with objections/challenges internally and externally.

Diversity, Equity & Inclusion

We're listening, and we're learning...

Agencies

Strictly no recruitment agencies.

Impression was recently ranked fourth in the UK's Best Workplaces™ for Wellbeing (medium-sized companies), and we continuously strive to ensure the best possible work-life balance for our team.

As a successful candidate, you will be given a clear progression path. We want rising talent to grow with us, and you'll have ample opportunity to progress to the next level.

96:T1567,

We are looking for a key role to join our in-house Creative team. As Impression’s Junior Designer, you’ll be responsible for creating high-performing creative assets across digital channels for a range of clients. You’ll leverage your expertise across Adobe CC suite to create engaging & impactful visuals. Working closely with our Paid Media team and Creative Lead to push the creative envelope. There may be opportunities to lead on some client accounts, with support from the Creative Lead, and capture UGC style content for clients.

SALARY: £25,500

See our: Impression's Benefits Booklet to find out more

At Impression, we are driven by creativity, experimentation & evidence. We do not presume to know the answer, our mission is to experiment, test and learn continuously. Pushing the boundaries of design whilst constantly optimising the clients assets and achieving the best results.

We are looking for an enthusiastic designer with 1-2 years of design experience that showcases a range of digital designs and formats.This is your chance to join a rapidly growing team and passionate team.

Please note, this role is a hybrid role, in line with our flexible working policy. We look to hire candidates who are no more than a 90 minute journey away from our office locations to ensure your personal time is protected and that you're able to travel into the office when necessary.

The Role:

Create Compelling Performance Creative: Develop and design outstanding digital assets tailored for platforms like Meta, LinkedIn & Display ads.
Drive Brand Consistency: You will be able to create engaging creatives whilst still adhering to client guidelines, ensuring every design remains consistent.
Collaborate Creatively: Participate in brainstorming sessions and share innovative ideas that reflect the latest trends and inspiring designs for performance creative content. Identify opportunities that arise to support clients on brand development.
Experimentation: Support the development of A/B tests and other experimentation initiatives to optimise design elements and user experience. Trialling new ideas and analysing results to find the best designs per client.
Support and Inspire: Assist the Creative Lead with various duties including managing client relationships, liaising with internal teams, photo retouching, and creative tasks.

What we're looking for:

Education and Experience: A qualification in Graphic Design, Visual Arts, or a similar field or relevant work experience or someone who has a passion for design.
Software Skills: Proficiency in the Adobe Creative Suite, particularly Photoshop, Illustrator, InDesign, and some knowledge of After Effects & Premiere Pro, plus Figma. Experience or knowledge of GenAI tools (e.g. Weave) is a bonus.
Portfolio: A conceptual portfolio that showcases a variety of design work across different digital platforms.
Design Knowledge: A solid understanding of design principles, typography, and colour theory is necessary. Ability to read, understand, and interpret creative briefs effectively is a must.
Experience filming & editing user-generated style content for social media.
Enthusiasm and Innovation: A passion for design and a commitment to staying up to date on platform advancements, and industry trends.
Other characteristics: We love a creative brainstorm so strong communication and collaboration skills are essential. Excellent organisational, attention to detail and time management skills are also required.

... Not ticking all the boxes?
Don't worry, here at Impression we promote a culture of learning and development so we'll help you out! There is research to suggest that women and people of colour are less likely to apply for roles in which they don’t meet 100% of the requirements but at Impression we want to ensure everyone is encouraged to apply with us. Equity, diversity and inclusion are integral to Impression’s recruitment process and we are committed to ensuring your experience with us is equal, fair and non-discriminatory.

Flexible working at Impression without losing team connections
We love the focus of deep work at home, but we value team connections just as much. That’s why we practice a hybrid model with a minimum of one purposeful Pulse Day in the office per week to catch up and collaborate.

If you wish to be added to our talent pipleline for this role, please submit your application. A member of our talent team will review your application and contact you shortly.

97:T1912,

We’re looking for a Senior Strategist to join our team and become the true "Channel Owner" for some of our most exciting and critical Paid Search accounts. This role is a fantastic opportunity for an experienced PPC expert who is ready to take on complex, higher-value accounts (typically Tier 1) within a highly supportive and collaborative environment.

SALARY: £37,900+ DOE (plus £6k London Weighting)

See our: Impression's Benefits Booklet to find out more

The Role:

At Impression, your role is about so much more than standard account management. You’ll be a key driver of commercial growth, helping us unlock new opportunities for our flagship clients, while also playing a huge part in shaping our wider Paid Search offering. We want to hear your ideas - whether that’s testing new methodologies, building better processes, or helping us continually evolve how we deliver industry-leading work.

We’re looking for someone who loves the craft of Paid Search. We want you to challenge the status quo, and we’ll give you the backing, trust, and resources to drive superior client results through relentless experimentation. You'll take proud ownership of your portfolio, acting as a technical pioneer and a leader.

Most importantly, we believe that Impression is the perfect place to learn. We are deeply committed to your growth, and we'll provide the tailored training and mentorship you need to flourish within this role.

What we're looking for:

The Craft: Innovation, Technology & Experimentation

Technical Mastery: You will drive results through technology, moving beyond standard platform levers to implement advanced solutions (like custom scripting, feed engineering, offline conversion tracking, and value-based bidding).
Challenging Best Practice: You will actively question platform defaults and legacy industry norms, designing and executing rigorous experimentation roadmaps to uncover those incremental performance gains.
Algorithmic Advantage: You will act as the architect of the data going into the platforms, ensuring smart bidding algorithms are trained on the most sophisticated, commercially valuable business data available.

Account Leadership & Ownership

The Channel Owner: You will be the primary Channel Owner for complex accounts, taking full, proud responsibility for the end-to-end client lifecycle.
Quality Assurance: You'll provide QA oversight across your portfolio, making sure our output meets Impression's high standards before it reaches the client.
Long-Term Roadmapping: You'll create, maintain, and adapt channel strategies for up to 12-month cycles, ensuring your accounts are always moving toward a long-term vision of innovation and growth.
Strategic Reporting: You will elevate reporting from simple data extraction to a compelling commercial narrative, delivering effective insights during your business reviews.
Escalation Management: With our full support, you will confidently navigate client escalations when necessary, diagnosing performance issues and steering accounts back to health.

Strategy, Service Evolution & Commercial Growth

Service Shaping: We value your voice. You’ll actively contribute to the evolution of the department, identifying process improvements and helping us define what our "best-in-class" service looks like.
Proactive Expansion: You will proactively spot and flag growth opportunities, strategising ways to scale client investment and increase our commercial footprint.
Pitching & Acquisition: You will help drive agency growth by producing pitching materials and joining us to win exciting new enterprise business.

Team Coordination & Mentorship

Orchestration & Delegation: You will effectively plan tasks, delegating work through the delivery team based on available resources.
People Mentorship: As a thought leader in your field, you will coach junior team members to adopt your experimentation-led mindset. You'll share your work and, at times, help to upskill the whole department by leveraging your experience and client examples to showcase what’s worked well.

About You

An Innovative Craftsman: You are obsessed with the mechanics of Paid Search. You naturally gravitate toward beta features, new technologies, and complex problem-solving.
A Commercial Driver: You are commercially astute and growth-minded, constantly looking for ways to scale client accounts and improve the agency's offering.
An Autonomous Owner: You use your initiative on the day-to-day management, acting as the definitive problem solver for your accounts.
A Master Orchestrator: You demonstrate excellent planning and organising skills, allowing you to manage complex Tier 1 accounts while simultaneously guiding and supporting your team.

Flexible working at Impression without losing team connections
We love the focus of deep work at home, but we value team connections just as much. That’s why we practice a hybrid model with a minimum of one purposeful Pulse Day in the office per week to catch up and collaborate. To maximise our time together, the Paid teams head into the office on Wednesdays.

Please note, this role is a hybrid role, in line with our flexible working policy. We look to hire candidates who are no more than a 90 minute journey away from our office locations to ensure your personal time is protected and that you're able to travel into the office when necessary.

98:T193c,

We’re looking for an ambitious and analytical Executive to join our Paid Media team. If you have mastered the foundational basics of digital advertising and are ready to step up and take true ownership of campaign-level performance, this is the perfect role for you.

SALARY: £25,500

See our: Impression's Benefits Booklet to find out more

The Role:

This is a dynamic position, working within our PPC team. You won't just be pulling levers or pulling reports; we want you to dig into the "why" behind the numbers across the entire media mix. You will take raw data and turn it into compelling stories, actively proposing new tactics, and setting up rigorous experiments to improve performance on both search engines and social platforms.

At Impression, we believe in nurturing talent. You will be fully supported by a brilliant team of Strategists who will help you refine your technical craft across Google, Microsoft and beyond. We will help you deepen your commercial awareness, build your confidence in presenting insights, and provide you with all the tailored training you need to eventually step up into a dual-channel Strategist role.

What we're looking for:

The Craft: Cross-Channel Execution & Automation

Multi-Platform Campaign Mastery: You will confidently set up, manage, and optimise campaigns across Search (e.g., Google PMax, Shopping). You’ll take a hands-on approach to optimising product feeds, creative assets, and audiences to ensure maximum relevance.
Bidding & Algorithm Management: You will select and implement the most appropriate automated bidding strategies based on campaign objectives. We want you to deeply understand the different levers that influence search intent algorithms, and clearly explain the rationale behind your choices.
Tactical Planning & Experimentation: You will actively contribute to the client roadmap by proposing data-driven tactics and cross-channel experiments that align with the overarching strategy our Senior Strategists have set.

Data Storytelling & Analytics

Beyond the Click: You will confidently use Google Analytics and other platforms to gain deeper insights into post-click user behavior, understanding how social awareness drives search intent, and creating custom reports to find hidden areas for improvement.
Data Storytelling: You will extract and interpret complex datasets from multiple platforms, transforming raw data into clear, actionable recommendations. You will always pair your data with important contextual factors without ever compromising on delivering the hard facts.
Campaign Ownership: You will take proud ownership of campaign-level KPIs across PPC, ensuring they are tracked accurately and that you are constantly working to improve them.

Market Intelligence & Teamwork

Competitor Analysis: You will proactively analyse competitor activity and market trends across the digital landscape to identify opportunities and threats. You will translate these insights into actionable recommendations for bidding, targeting, and ad copy/creative.
Knowledge Sharing: You will present your insights clearly to both the internal team and our clients. You'll share your cross-channel findings with the wider department to help inform strategic decisions and sharpen our overall competitive offering.
Commercial Awareness: You will demonstrate clear commercial awareness by always explaining how your proposed tactics and daily optimisations are expected to positively impact the client's actual business goals.

About You

A Multi-Channel Learner: You have a solid hands-on foundation in PPC and are genuinely excited to become a master of the discipline.
A Tactical Thinker: You are ready to move from simply executing tasks to actively planning data-driven tactics and experiments across platforms like Google Ads and Meta.
A Data Storyteller: You don't just report on what happened; you explain why it happened. You love digging into analytics to find the narrative behind the numbers.
Commercially Aware: You understand that platform metrics (like CPC, CTR, and CPA) are only valuable if they connect to the client's wider business goals (like revenue and ROI).
Proactive & Collaborative: You keep a close eye on the market. If you spot a threat or an opportunity, you are the first to bring it to the team. You are eager to learn from the Strategists above you, while also sharing your own insights to help the whole department succeed.
You will have a minimum of 12 months of direct industry experience.

Flexible working at Impression without losing team connections
We love the focus of deep work at home, but we value team connections just as much. That’s why we practice a hybrid model with a minimum of one purposeful Pulse Day in the office per week to catch up and collaborate.

To maximise our time together, the Paid team head into the office on Wednesday.

99:T2320,

This is an exciting opportunity to make your mark by working with one of the largest and most successful independent SEO agencies in the UK, driving tangible commercial impact for leading brands while working alongside like-minded search specialists in our award-winning agency culture.

SALARY: £37,900+ DOE (plus £6k London Weighting)

See our: Impression's Benefits Booklet to find out more

This pivotal role sits within our SEO department and is responsible for building solid client relationships and delivering outstanding organic search results across a portfolio of complex, high-value client accounts.

Who are you?

Given the senior strategic nature of this role, we are looking for candidates who can demonstrate established client leadership, senior stakeholder management, and a relentless focus on search performance and ROI.

While we typically expect at least 5+ years of experience in an SEO-specific role, we will choose successful candidates based on their strategic vision, client relationship skills, and proven track record of results.

What we're looking for:

Account & Strategy Ownership: Creating and managing successful, high-impact SEO strategies across national and international markets, particularly for complex or higher-value accounts, confidently owning long-term roadmaps and account retention.
Client Relationship Building & Trust: Building strong, lasting, and trusted partnerships with senior client stakeholders, acting as a reliable strategic advisor who understands their commercial drivers and business models.
Cross-Team Collaboration: Working seamlessly alongside internal account teams, including Client Performance, to align technical execution with overarching client performance and business goals.
Results Delivery & ROI: A proven track record of delivering measurable organic growth, using clear performance, activity, and KPI reporting to demonstrate tangible ROI and value for clients.
Team Mentoring & Quality Control: Demonstrating high standards of delegation and guidance, acting as a technical and strategic mentor for supporting team members (strategists, executives, analysts), providing rigorous QA, and ensuring exceptional deliverable quality.
Adaptive Thinking & Agility: Applying adaptive thinking strategically across client challenges, keeping pace with changing search engine environments, emerging SERP features (including AI-driven search), and broader digital trends.
Cross-Channel Strategy: A developed understanding of organic search within broader digital marketing, collaborating effectively with other channel owners (such as Digital PR, Influencer and Social) to maximise campaign performance and value.

(Agency experience is highly beneficial for this role, and experience across varied verticals and industry segments, including lead generation and e-commerce, will aid your application.)

What you will be doing:

The Senior SEO Strategist is a key strategic lead within the SEO department, focused primarily on managing high-tier client partnerships, delivering exceptional SEO performance, and elevating the quality of work produced across their accounts.

Client Ownership & Performance Delivery

Channel Ownership & Accountability: Assume full strategic accountability and channel ownership for high-value client partnerships, navigating stakeholder priorities to secure long-term client satisfaction and retention.
Strategy & Roadmap Development: Create, maintain, and adapt multi-market SEO strategies and long-term roadmaps that respond to algorithmic updates, changing user behaviour, and evolving search technologies.
Quality Assurance: Perform rigorous Quality Assurance (QA) on deliverables and strategies produced by supporting team members, ensuring all client-facing work meets Impression's high standards before delivery.
New Business & Pitching: Lead the SEO component of the new business phase for new prospects, including reviewing briefs, crafting pitch decks, running forecasting, and presenting pitch strategies to win new client business.
Performance & Risk Management: Partner closely with our existing Client Performance team to proactively identify risks or performance stagnation in client accounts, bringing pre-formulated solutions, strategic recommendations, and performance enhancements to maintain growth.
Stakeholder Communication: Lead transparent, high-impact client communication through regular performance updates, strategy calls, and Strategy Planning Meetings (SPMs).

Mentoring & Department Support

Mentoring & Guidance: Act as a trusted mentor and subject matter expert for supporting team members (strategists, executives, analysts), assisting with complex troubleshooting and providing constructive feedback on deliverables.
Technical & Strategic Advice: Serve as a go-to expert within the department for advice on client strategy execution, account ideation, and overcoming technical hurdles.
Agency Marketing Activity: Actively engage in and support Impression's own marketing activity such as contributing to agency blog posts, case studies, white papers, and thought leadership content to showcase successful campaigns and industry insights

Flexible working at Impression without losing team connections
We love the focus of deep work at home, but we value team connections just as much. That’s why we use a hybrid model with at least one purposeful Pulse Day in the office each week to catch up and collaborate. To maximise our time together, the SEO team head into the office on Tuesdays.

Please note, this role is a hybrid role, in line with our flexible working policy. We look to hire candidates who are no more than a 90 minute journey away from our office locations to ensure your personal time is protected and that you're able to travel into the office when necessary.

Diversity, Equity & Inclusion

We're listening, and we're learning.

Agencies

Strictly no recruitment agencies.

Impression was recently ranked fourth in the UK's Best Workplaces™ for Wellbeing (medium-sized companies), and we continuously strive to ensure the best possible work-life balance for our team.

As a successful candidate, you will be given a clear progression path. We want rising talent to grow with us, and you'll have ample opportunity to progress to the next level.

9a:T1a68,

SALARY: £25,500

See our: Impression's Benefits Booklet to find out more

The Role:

This is a dynamic, cross-channel position. At this level, we want you working across both Paid Search and Paid Social, giving you the opportunity to build a highly versatile, multi-disciplinary skill set. You won't just be pulling levers or pulling reports; we want you to dig into the "why" behind the numbers across the entire media mix. You will take raw data and turn it into compelling stories, actively proposing new tactics, and setting up rigorous experiments to improve performance on both search engines and social platforms.

At Impression, we believe in nurturing talent. You will be fully supported by a brilliant team of Strategists who will help you refine your technical craft across Google, Meta, and beyond. We will help you deepen your commercial awareness, build your confidence in presenting insights, and provide you with all the tailored training you need to eventually step up into a dual-channel Strategist role.

What we're looking for:

The Craft: Cross-Channel Execution & Automation

Multi-Platform Campaign Mastery: You will confidently set up, manage, and optimise campaigns across both Search (e.g., Google PMax, Shopping) and Social (e.g., Meta Advantage+, LinkedIn). You’ll take a hands-on approach to optimising product feeds, creative assets, and audiences to ensure maximum relevance.
Bidding & Algorithm Management: You will select and implement the most appropriate automated bidding strategies based on campaign objectives. We want you to deeply understand the different levers that influence both search intent algorithms and social delivery algorithms, and clearly explain the rationale behind your choices.
Tactical Planning & Experimentation: You will actively contribute to the client roadmap by proposing data-driven tactics and cross-channel experiments that align with the overarching strategy our Senior Strategists have set.

Data Storytelling & Analytics

Beyond the Click: You will confidently use Google Analytics and other platforms to gain deeper insights into post-click user behaviour, understanding how social awareness drives search intent, and creating custom reports to find hidden areas for improvement.
Data Storytelling: You will extract and interpret complex datasets from multiple platforms, transforming raw data into clear, actionable recommendations. You will always pair your data with important contextual factors without ever compromising on delivering the hard facts.
Campaign Ownership: You will take proud ownership of campaign-level KPIs across both PPC and Paid Social, ensuring they are tracked accurately and that you are constantly working to improve them.

Market Intelligence & Teamwork

Competitor Analysis: You will proactively analyse competitor activity and market trends across the digital landscape to identify opportunities and threats. You will translate these insights into actionable recommendations for bidding, targeting, and ad copy/creative.
Knowledge Sharing: You will present your insights clearly to both the internal team and our clients. You'll share your cross-channel findings with the wider department to help inform strategic decisions and sharpen our overall competitive offering.
Commercial Awareness: You will demonstrate clear commercial awareness by always explaining how your proposed tactics and daily optimisations are expected to positively impact the client's actual business goals.

About You

A Multi-Channel Learner: You have a solid hands-on foundation in either PPC or Paid Social (or both!) and are genuinely excited to work across disciplines to master the full Paid Media mix.
A Tactical Thinker: You are ready to move from simply executing tasks to actively planning data-driven tactics and experiments across platforms like Google Ads and Meta.
A Data Storyteller: You don't just report on what happened; you explain why it happened. You love digging into analytics to find the narrative behind the numbers.
Commercially Aware: You understand that platform metrics (like CPC, CTR, and CPA) are only valuable if they connect to the client's wider business goals (like revenue and ROI).
Proactive & Collaborative: You keep a close eye on the market. If you spot a threat or an opportunity, you are the first to bring it to the team. You are eager to learn from the Strategists above you, while also sharing your own insights to help the whole department succeed.
You will have a minimum of 12 months of direct industry experience.

Flexible working at Impression without losing team connections
We love the focus of deep work at home, but we value team connections just as much. That’s why we practice a hybrid model with a minimum of one purposeful Pulse Day in the office per week to catch up and collaborate.

To maximise our time together, the Paid team head into the office on Wednesday.

9b:T1943,

SALARY: £25,500

See our: Impression's Benefits Booklet to find out more

The Role:

This is a dynamic position, working within our Paid Social team. You won't just be pulling levers or pulling reports; we want you to dig into the "why" behind the numbers across the entire media mix. You will take raw data and turn it into compelling stories, actively proposing new tactics, and setting up rigorous experiments to improve performance on both search engines and social platforms.

At Impression, we believe in nurturing talent. You will be fully supported by a brilliant team of Strategists who will help you refine your technical craft across Meta, TikTok and beyond. We will help you deepen your commercial awareness, build your confidence in presenting insights, and provide you with all the tailored training you need to eventually step up into a dual-channel Strategist role.

What we're looking for:

The Craft: Cross-Channel Execution & Automation

Multi-Platform Campaign Mastery: You will confidently set up, manage, and optimise campaigns across both Social (e.g., Meta Advantage+, LinkedIn). You’ll take a hands-on approach to optimising product feeds, creative assets, and audiences to ensure maximum relevance.
Bidding & Algorithm Management: You will select and implement the most appropriate bidding strategies based on campaign objectives. We want you to deeply understand the different levers that influence social delivery algorithms, and clearly explain the rationale behind your choices.
Tactical Planning & Experimentation: You will actively contribute to the client roadmap by proposing data-driven tactics and cross-channel experiments that align with the overarching strategy our Senior Strategists have set.

Data Storytelling & Analytics

Beyond the Click: You will confidently use Google Analytics and other platforms to gain deeper insights into post-click user behavior, understanding how social awareness drives search intent, and creating custom reports to find hidden areas for improvement.
Data Storytelling: You will extract and interpret complex datasets from multiple platforms, transforming raw data into clear, actionable recommendations. You will always pair your data with important contextual factors without ever compromising on delivering the hard facts.
Campaign Ownership: You will take proud ownership of campaign-level KPIs across Paid Social, ensuring they are tracked accurately and that you are constantly working to improve them.

Market Intelligence & Teamwork

Competitor Analysis: You will proactively analyse competitor activity and market trends across the digital landscape to identify opportunities and threats. You will translate these insights into actionable recommendations for bidding, targeting, and ad copy/creative.
Knowledge Sharing: You will present your insights clearly to both the internal team and our clients. You'll share your cross-channel findings with the wider department to help inform strategic decisions and sharpen our overall competitive offering.
Commercial Awareness: You will demonstrate clear commercial awareness by always explaining how your proposed tactics and daily optimisations are expected to positively impact the client's actual business goals.

About You

A Keen Learner: You have a solid hands-on foundation in Paid Social and are genuinely excited to become a master of the discipline.
A Tactical Thinker: You are ready to move from simply executing tasks to actively planning data-driven tactics and experiments across platforms like Meta and TikTok.
A Data Storyteller: You don't just report on what happened; you explain why it happened. You love digging into analytics to find the narrative behind the numbers.
Commercially Aware: You understand that platform metrics (like CPC, CTR, and CPA) are only valuable if they connect to the client's wider business goals (like revenue and ROI).
Proactive & Collaborative: You keep a close eye on the market. If you spot a threat or an opportunity, you are the first to bring it to the team. You are eager to learn from the Strategists above you, while also sharing your own insights to help the whole department succeed.
You will have a minimum of 12 months of direct industry experience.

Flexible working at Impression without losing team connections
We love the focus of deep work at home, but we value team connections just as much. That’s why we practice a hybrid model with a minimum of one purposeful Pulse Day in the office per week to catch up and collaborate.

To maximise our time together, the Paid team head into the office on Wednesday.

9c:T125f,

Stepping into a key 6-month maternity cover, you’ll take full ownership of Impression’s brand story, PR, and event calendar. Reporting to the Marketing Director, you’ll champion our identity across prospective clients, existing partners, and future talent – elevating our global standing as a high-growth digital marketing agency.

SALARY: £29,800 DOE

See our: Impression's Benefits Booklet to find out more

The Role:

Proposition Activation: Ensure our brand proposition is woven into all physical and digital touch points, translating our strategic approach into tangible brand experiences.
Multi-Lens Brand Management: Develop and protect Impression's reputation across three core audiences.
Prospective Clients: Positioning the agency as a high-growth strategic partner to drive new business opportunities.
Existing Clients: Creating touchpoints and content that add value and foster long-term loyalty.
Talent: Showcasing Impression’s culture and expertise to attract and retain the best people in the industry.
Events Strategy and delivery: Manage and deliver Impression’s annual event calendar. You will ensure every event creates a halo effect for the brand, generating content opportunities and high-quality assets for social media.
PR Project Management: Lead the agency’s PR output by collaborating with our in-house subject matter experts and PR specialists. You will identify hero stories, manage the PR roadmap and ensure all outreach is aligned with our commercial goals and brand positioning.
Personal Brand Management: Act as a consultant for Impression’s leadership and product leads. You will collaborate with them (and our PR team) to build their personal brands, identifying key speaking opportunities, podcasts and industry panels to build their collective authority.
Organic Social: Own the strategy and day-to-day management of Impression’s organic social channels. You will focus on storytelling, relevant content and community engagement to build a loyal and active following.
Thought Leadership Coordination: Secure guest-speaking opportunities, keynote slots and panel positions. You will manage the application process and support our speakers in developing pitches that highlight their unique insights.
Content Production Oversight: Collaborate with videographers, designers and internal experts to ensure that events and PR activities are documented through high-quality video and photography.
Budget & Performance: Manage the event budget, auditing the performance of every activation to ensure we are delivering maximum brand value and impact.

What we're looking for:

Proven track record: Experienced in running end-to-end B2B events, PR campaigns, and organic social.
Master storyteller: Exceptional copywriter able to ghostwrite for senior stakeholders and craft compelling press hooks.
Immediate impact: A proactive self-starter who can land, align with stakeholders, and maintain campaign momentum quickly.
Brand guardian: Detail-driven with an uncompromising eye for brand aesthetics and messaging across all touch points.

9d:T194e,

We are seeking an ambitious, enthusiastic, and highly experienced technical SEO to join our multi-award-winning, high-growth digital marketing agency as a Senior Technical SEO Specialist.

SALARY: £37,900 - £46,600 DOE (plus £6k London weighting if located within Greater London)

See our: Impression's Benefits Booklet to find out more

Responsibilities:

Technical Strategy Ownership: Own and support technical strategy across complex, high-value client retainers—leading site health, crawling, indexing, rendering, site migrations, and performance optimisation as part of an integrated account team.
New Business & Pitching: Own the technical SEO evaluation for prospective clients during the new business phase, identifying search opportunities and confidently presenting technical strategies within pitch presentations.
Mentorship & Team Upskilling: Act as a technical mentor for junior team members (Executives, Analysts, and Strategists), leading internal training sessions and helping upskill the wider department on technical SEO best practices.
Process, Tooling & Agentic Solutions: Collaborate closely with our Head of SEO on key strategic projects, process improvements, agency tooling, and the exploration and implementation of agentic AI solutions to automate and enhance technical SEO workflows.
Integrated Account Collaboration: Work as part of a multi-channel team on large, integrated accounts, effectively communicating technical requirements and priorities to client developers and marketing managers.
Thought Leadership: Share knowledge internally and externally by developing learning materials and contributing to agency marketing initiatives such as blogs and whitepapers.

Requirements and Candidate Profile:

Candidates must have:

Technical SEO Expertise: In-depth understanding of technical SEO across all facets, including crawling, indexing, rendering, Core Web Vitals, site architecture, and code-level optimisation.
Site Migrations Leadership: Leading end-to-end site migrations from a technical SEO perspective—from pre-migration scoping, auditing, and redirect mapping through to launch execution and post-migration performance monitoring.
Commercial & Pitching Experience: Proven experience evaluating technical SEO opportunities for prospective clients and contributing to new-business pitch decks and presentations.
Mentorship & Coaching Skills: A strong desire and proven ability to coach, mentor, and upskill junior colleagues in technical SEO principles.
Stakeholder Communication: Excellent teamwork and communication skills, with a proven track record of translating complex technical recommendations into clear, actionable briefs for developers and marketing managers.
Departmental Collaboration: Experience working alongside departmental leaders (such as the Head of SEO) on internal initiatives, tooling, or workflow enhancements.
Demonstrable experience working on complex or higher-value businesses/accounts across national or international markets.

Who Are You?

Flexible working at Impression without losing team connections
We love the focus of deep work at home, but we value team connections just as much. That’s why we practice a hybrid model with a minimum of one purposeful Pulse Day in the office per week to catch up and collaborate. To maximise our time together, the SEO teams head into the office on Tuesdays.

If you wish to be added to our talent pipeline for this role, please submit your application. A member of our talent team will review your application and contact you shortly.

Please note, this role is a hybrid role, in line with our flexible working policy. We look to hire candidates who are no more than a 90 minute journey away from our office locations to ensure your personal time is protected and that you're able to travel into the office when necessary.

9e:Td59,

We're looking for an ambitious Paid Media Strategist to join the team and help us continue to deliver award-winning results for our clients.

SALARY: £29,800

See our: Impression's Benefits Booklet to find out more

The Role:

Working as part of a team to manage, optimise, and drive continuous growth through Paid Search and Shopping on some of our biggest accounts.
Taking ownership of the entire client life-cycle for some of our small-medium accounts; devising strategy, building campaigns, optimising for growth, sharing results.
Ensuring proactive delivery of PPC performance, escalating account issues to your team lead and working together to solve challenging problems.
Innovating and always trying to find a ‘better way’ of delivering great results for your clients, whether that be through campaign testing, scripting, or recommending new channels etc.

Working closely with our amazing clients, building productive relationships in order to deliver the best performance for their businesses.
Challenging yourself, your team, and your clients to ensure we’re always collectively driving in the same direction whilst being respectful, fair, and focused on results as we do it.

Getting involved with new business pitching, showcasing your expert knowledge to receptive prospects.

What we're looking for:

You have at least 2 years experience managing high performance Paid Media campaigns, with a focus on Search and/or Shopping.

You’ve been involved in scaling accounts through hands-on optimisation, and are beginning to take on elements of Paid Media strategy.
You are an engaging, confident communicator, with experience presenting results and updates to key client stakeholders.

You have an appreciation for the craft of PPC, with an advanced understanding of Google Ads (Search, Shopping and Display).

You’re fluent in all things spreadsheets, and have a fondness for investigation through data.

You enjoy working with others as a part of a team, and want to continue working in a collaborative environment to meet shared goals.

Experience with SA360 / Kenshoo is a bonus to manage PPC campaigns - but your commitment to learning means that you’re constantly trying new tools and features.

9f:T17f4,

We are seeking an ambitious, enthusiastic, and highly experienced Paid Search leader to join our multi-award-winning agency. This pivotal role is a direct support to the Head of PPC and the Head of Paid Social and will be responsible for a portfolio of flagship client accounts.

SALARY: £50,900 (plus £6k for those living in the Greater London area)

See our: Impression's Benefits Booklet to find out more

The Role:

You will actively lead the strategy for larger or more complex, typically top-tier accounts, while contributing significantly to the continued development and growth of Impression’s Paid Media offering. This is an opportunity to transform challenges into technical solutions and commercial opportunities, and work alongside like-minded and supportive individuals within an agency that truly puts it’s people first.

Who are you?

Given the senior nature of this role, we are looking for candidates who can demonstrate established team leadership experience focused on strategic guidance and inspiration.

To be considered for the Associate Director, Paid Search role, you will need to demonstrate:

Innovation: You proactively challenge established best practices and legacy processes, designing new, evidence-based methodologies that unlock performance gains where standard tactics have plateaued.
Commercial Storytelling: You go beyond simply defining strategy; you expertly structure complex data and multi-channel insights into a persuasive story that links technical execution directly to the client's bottom line.
Adaptive Resilience: You apply adaptive thinking strategically across team and client challenges, acting as a steadying influence to guide teams through complex circumstances with calm, focus, and clarity.
Cross-Channel Fluency: You can speak to how other Paid Media channels contribute to meeting overall client goals. You lead decision-making when it comes to integrating Search with Social and Programmatic, compiling clear frameworks to bring clients on a growth journey.
Ownership and accountability: You demonstrate accountability over the quality and performance of complex media accounts, acting as the definitive problem solver. You apply your technical expertise to resolve risks independently.

What will you be doing?

The Associate Director is the escalation point for all clients within their portfolio. You will act as the "Guardian of Quality" for the team, ensuring that every piece of work is treated with deep professional care.

Strategy & Client Growth

Account Leadership: Assume full accountability for flagship client partnerships, navigating conflicting stakeholder priorities to secure long-term retention and investment.
Performance Ownership: You will take full accountability for the commercial performance and trajectory of your portfolio. You are responsible for constructing detailed growth plans (12-month+), setting rigorous KPI frameworks, and tracking delivery against these targets to ensure we consistently drive commercial value and hold the team to account on results.
Integrated Solutions: Work collaboratively with other channel owners (SEO, Programmatic) to produce cohesive and experimentation-led recommendations to improve performance across the Paid Media spectrum.
Risk Management: Proactively identify 'unspoken' risks or stagnation points in a client’s strategy, approaching them with pre-formulated solutions that require cross-service integration or technical innovation.
New Business: Contribute to the new business phase, including understanding briefs, producing pitch materials, and presenting to prospects to win new business.

Technical Innovation & Thought Leadership

Challenging the Status Quo: Proactively challenge existing methodologies and "best practices" to elevate the standard of strategic output. You will spearhead complex technical and data-led solutions or scalable testing frameworks that directly address high-level business objectives.
Future-Proofing: Apply forward-thinking consistently to anticipate industry trends, platform changes, and emerging risks (e.g., Google Ads updates, Privacy Sandbox, AI development), using this foresight to shape strategies.
Internal Thought Leadership: Showcase Impression’s prowess as an industry leader by transforming your innovative solutions into case studies or new service products, elevating the technical standard of the entire department.

Leadership & People

Coaching & Development: Adopt a coaching-first mindset for your team, guiding them to solve complex problems independently rather than providing answers.
Strategic Proofing: Provide high-level strategic proofing on complex accounts and hold the wider team to account on technical execution.
Operational Support: Support the department with responsibilities including resourcing, recruitment, process improvement, and training.

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