About the Role:
Duration: 5-6 month fixed-term contract
Ready to join Wrike’s Product Marketing team?
Wrike is seeking a highly-motivated experienced Product Marketing Manager to be accountable for driving Wrike’s visual collaboration (powered by Klaxoon) product initiatives, launches and revenue growth.
As a Product Marketing Manager, you will play a critical role in Wrike’s products and solutions go-to-market strategies. We are looking for a marketer who takes a customer-centric approach to iterating on messaging, use cases, personas, pricing, salesplays, and go-to-market strategy.
The ideal candidate will be a product marketer at heart with a passion for building product and solution strategies and content from inception to execution. This candidate will need to collaborate closely with Wrike’s Product Management team, Digital team, Demand Generation teams, Customer Success teams as well as other stakeholders across our business and the ideal candidate will focus on the success metrics of Wrike products and solutions. The successful candidate should come with drive, curiosity, an 'experiment and test' mindset and flourish under autonomy.
Team Dynamics:
This is an exciting time to be a part of the Wrike business! We have a strong, established customer base that serves as an advocate of transforming the way teams work together and across silos. Wrike's market and product leadership positions are supported by innovation not seen in other competitors, which means that joining Wrike's Product Marketing team will be a fast-paced, engaging and rewarding experience - especially for entrepreneurially-minded marketers.
Your Impact:
- Develop and execute on go-to-market (GTM) strategies for our visual collaboration product line (added in 2025 through the Klaxoon acquisition)
- Partner closely with product management to develop product strategy and influence product roadmap
- Craft compelling messaging and important assets including sales collateral, blog posts, webinars, and other high impact content
- Develop authoritative understanding of market trends, challenges and innovations
- Cultivate strategic and influential relationships with our growing community of global analysts, market luminaries, and influencers to enhance Wrike’s standing and recognition.
- Broaden visibility of the company and core products amongst the analyst community
- Collaborate with other marketing teams to deliver content and programs to drive lead generation, pipeline and revenue growth
- Partner with go-to-market teams on strategic initiatives which may include: product or solution launches, new market entry research, pricing & packaging, overall messaging, positioning and storytelling
- Test and refine new marketing approaches and channels to reach and engage key audiences
- Lead and execute on strategic product launches working across other stakeholders including, field marketing, product, and public relations (PR) teams
- Design and optimize persona-based customer education journeys by tracking and analysing behavior, creating targeted onboarding learning tours and CS campaigns (email/appcues), monitoring quarterly NPS, and organizing Klaxoon customer focus groups.
Your Qualifications:
- Fluency in English required; bi-lingual in English and French highly preferred
- 5 - 7 years working in a product marketing, technical marketing or product management, role in a SaaS/Cloud technology company
- Experiment-driven mindset – the candidate we’re looking for has a 'test, observe, iterate' mentality and has a drive to try out new ideas but can also optimize based on observations.
- Empathy – ability to understand problems and needs of the customer
- Creativity – ability to come up with non-obvious ways to achieve the goal, and courage to promote it within the organization.
- High-level understanding of different marketing channels (Digital, content, SEO, target and contextual ads, social media, demand generation, etc.) with proficiency in at least one of them
- Analytical thinking – ability to measure results of marketing work
- Bachelor's Degree from an accredited university in the areas of Marketing, Business Management, Computer Science or equivalent fields of study
- Excellent written and verbal communication
- Experience with SaaS/Cloud business models with an emphasis on workplace productivity.
Why Join Wrike?
- 5 Weeks of paid vacation
- Sick Leave Compensation
- Parental Leave (fully paid): 18 Weeks Maternity / 4 Week Paternity
- 2 Volunteer Days
- Meal Vouchers (CZK 220 per working day)
- Annual Prague Travel Card (Lítačka)
- Hybrid Working Model
- Benefit budget with flexible options, including a MultiSport card, Canadian Medical membership, contributions to a pension savings plan and additional choices available through Benefit Plus
Who Is Wrike and Our Culture
We’re a team of innovators and creators who solve the complex work problems of today and tomorrow.
Hybrid work mode
Wrike promotes a hybrid model for team members near our office hubs in San Diego, Prague, Dublin, Nicosia, and Tallinn, with 2–3 in-office days per week to foster collaboration and teamwork. This work mode supports our culture of collaboration and solving problems fast to deliver business outcomes and win together.
Our culture and Values
- Customer-Focused
- Collaborative
- Creative
- Committed
Check out our LinkedIn Life Page, Company culture page, Instagram, Wrike Engineering Team, Medium, Meetup.com, Youtube for a feel for what life is like at Wrike.
