Bumble Inc. is seeking an experienced Senior Marketing Data Scientist to lead analytics and measurement across both lower and upper funnel marketing channels. In this role, you won’t just execute analyses, you will set the direction for what should be measured, how it should be measured, and how marketing insights should inform decisions across growth strategy, spend allocation, and creative effectiveness.
You’ll bring deep, hands-on expertise in mobile attribution and privacy-era measurement (including SKAN constraints), channel performance nuance, incrementality testing, MMM, and commercial modelling (including LTV and cohort-based performance). You’ll work closely with Marketing, Core Data Science, Product, Finance, and Data/Engineering partners to build scalable frameworks and trusted sources of truth.
Ideally, you’ve worked in a two-sided marketplace (e.g., dating, rideshare, marketplaces, social platforms) and understand that “growth” isn’t just volume, you optimise for quality users, and long-term value.
$190,000 - $215,000 a year
For base compensation, we set standard ranges for all roles based on function, level, and geographic location. This position is also typically eligible to participate in our short- and long-term incentive programs. Benefits include Medical, Dental, Vision, 401(k) match, Unlimited Paid Time Off Policy.
Maven Fertility: $10,000 lifetime benefit for fertility, adoption, abortion care, and more.
26 Weeks Parental Leave: For both primary and secondary caregivers.
Family & Compassionate Leave: Inclusive of domestic violence recovery.
Unlimited Paid Time Off: Take the time you need.
Company-wide Week Off: Annual collective rest for the entire company.
Focus Fridays: No meetings, emails, or deadlines—just deep work.
Bumble Inc. is the parent company of Bumble Date, BFF, and Badoo. The Bumble platform enables people to build healthy and equitable relationships, through Kind Connections. Founded by Whitney Wolfe Herd in 2014, Bumble was one of the first dating apps built with women at the center and connects people across dating (Bumble Date) and friendship (BFF). BFF is a friendship app where people in all stages of life can meet people nearby and create meaningful platonic connections and community based on shared interests. Badoo, which was founded in 2006, is one of the pioneers of web and mobile dating products.
Bumble Inc. is an equal opportunity employer and we strongly encourage people of all ages, colour, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, people with disabilities, and neurodivergent people to apply. We're happy to make any reasonable adjustments that will help you feel more confident throughout the process, please don't hesitate to let us know how we can help.
In your application, please feel free to note which pronouns you use (For example: she/her, he/him, they/them, etc).
At Bumble, we may use AI tools to support parts of our recruitment process — such as helping us record, transcribe, and summarize conversations, and supporting job alignment by comparing resumes and job descriptions to highlight skills and potential roles that may be a good match. These tools help us work more efficiently and stay focused on you during our conversations. Importantly, all hiring decisions are made by people. AI is used only to support our team’s efficiency and improve the candidate experience — not to evaluate or decide on your candidacy. Participation in AI-supported interviews and conversations is completely voluntary and will not impact your candidacy. If you’d prefer to opt out, simply let your recruiter or interviewer know at the start of a call, or anytime during the interview or conversation. Summaries and related data are retained only as long as needed in line with our internal data retention policies. If at any point you’d like a transcription or summary deleted, please contact your recruiter directly.
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